For our end voice over we wanted a voice over that was quite powerful; leaving an impression on the audience's mind. We also needed the voice over to introduce the name of the soap as well as establishing it as brand new. It also needed to have which channel the soap was going to be broadcasted on.
Our idea for our end voice over:
"How would you survive a new life? Conway, coming soon to BBC1"
We chose 'how would you survive a new life?' as our strapline as it engages the audience and gets them involved in the basis of the new soap programme. All the characters are effectively starting a new life, which is evident in the soap trailer, and therefore we wanted the audience to think about how they would react to a new life.
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