We made a mind map for our initial ideas for our new soap programme. As our soap is aimed at a younger audience of around 16-24 year olds we scheduled our soap to be on the TV at around 7pm on monday-thursday and the omnibus repeated on a saturday/sunday at 3pm. We thought that our soap could be broadcasted on BBC as the BBC have a gap market for soaps aimed at a younger audience. We thought about using stereotypical characters such as 'chavs', 'dumb blondes', pregnant women as well as having different people from different ethnic backgrounds. Originally we thought of having a fight or someone on drugs as the main idea of the soap trailer in the setting of a park or a pub. We also wanted the soap to be set in a small town or village; somewhere that would appeal to the younger audience. We want to use face paced cuts and obscure camera angles in our trailer to make it more refreshing and appealing rather than old fashioned. We also wanted the theme tune to be upbeat and energetic. Lastly, we really struggled on a name for our soap; we thought of road names like the soap 'Coronatiom Street' but we thought we would take photographs of signs for inspiration.
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